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Building Solutions

Distribution Channel Solutions

Construrama Company is the leader in hardware stores selling building materials in Latin America, with more than 2,700 hardware stores in Mexico, Guatemala, El Salvador, Costa Rica, Nicaragua and Colombia. This project has the goal of becoming the main chain of hardware stores in the region, through an innovative proposal for the owner of the hardware store.

Soluciones para el Canal de Distribución

Through Construrama®, we team with distributors to offer a superior mix of building materials, services, and solutions that meet—and exceed—our customers’ needs. We work with them to optimize the layout of their stores and expand their commercial offerings, translating into higher traffic and greater customer satisfaction. At the same time, we provide retail back-office systems and training opportunities that enable distributors to manage their business more efficiently. We further offer them a large variety of more than 5,000 different products and services, that, given our scale, we can buy at lower price and share the savings with the network. These multiproduct offerings include prefabricated building products, hardware and construction materials and equipment, as well as other items such as snacks and soft drinks. All these efforts are leading to higher sales and improved profitability for distributors in the network.

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